After creating their original brand a decade ago, we were asked to evolve SGMF's identity to match their expanded vision. From their initial focus on cleaner shipping fuels, they've grown into a non-profit organisation with a bigger mission: purifying the air we breathe. Working with governments, scientists, and educators, they're finding innovative fuel solutions that start with the shipping industry but aim to create cleaner air for everyone.

Our adaptive brand system reflects this evolution while maintaining focus on their core purpose: a future with cleaner, safer air through smarter fuel choices.

The Future Is Clear.

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